Privacy Policy

This Privacy Policy explains how Adapton Ltd (“Adapton Health”, “we”, “us” or “our”) collects, uses, shares and protects your personal data when you visit adaptonhealth.com (the “Site”), join our waitlist, or otherwise interact with us. We are committed to protecting your privacy and handling your data in an open and transparent manner, in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

Adapton Ltd is the data controller responsible for your personal data. Our registered address is 167–169 Great Portland Street, Fifth Floor, London, England, W1W 5PF. If you have any questions about this policy, you can contact us at our email address.

2. Information we collect

We may collect and process the following categories of personal data:

• Contact details — such as your name and email address when you join our waitlist, subscribe to updates, or contact us.
• Communications — the content of any messages you send us.
• Usage data — information about how you use our Site, including pages visited and referring URLs.
• Technical data — such as your IP address, browser type, device information and operating system.

3. How we use your information

We use your personal data to:

• Manage the waitlist and notify you about our launch and product availability.
• Send you updates, newsletters and marketing communications you have requested.
• Respond to your enquiries and provide customer support.
• Operate, maintain, secure and improve the Site.
• Comply with our legal and regulatory obligations.

4. Legal bases for processing

We process your personal data on the basis of your consent (for example, when you join the waitlist or subscribe to updates), our legitimate interests (such as improving and securing our Site), and where necessary to comply with a legal obligation. You may withdraw your consent at any time.

5. Cookies and analytics

Our Site may use cookies and similar technologies to help it function and to understand how visitors use it. You can control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of the Site.

6. Sharing your information

We do not sell your personal data. We may share it with trusted service providers who help us operate our Site and communicate with you (for example, hosting and email providers), who are required to protect it. We may also disclose data where required by law or to protect our rights.

7. International transfers

Where your personal data is transferred outside the UK or European Economic Area, we take appropriate safeguards to ensure it receives an adequate level of protection, such as using approved contractual clauses.

8. Data retention

We keep your personal data only for as long as necessary for the purposes set out in this policy, or as required to meet legal, accounting or reporting obligations. When it is no longer needed, we securely delete or anonymise it.

9. Your rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request erasure of your data in certain circumstances.
• Object to or restrict our processing of your data.
• Request the transfer of your data (data portability).
• Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, contact us at our email address. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

10. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse or alteration. No method of transmission over the internet is completely secure, however, and we cannot guarantee absolute security.

11. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

12. Contact us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at our email address.